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Put another way, you’re the first person or group to interact with and draw conclusions from the data.

That could be in-person interviews, surveys sent out to your audience, or even courses. It’s data that’s gotten directly from the source. Primary data, also known as raw data, is the data you collect yourself and are the first person to interpret. There are two major types of data that can be further broken down into subcategories. The type of data you collect determines how much you can trust it and the versatility. That’s in part due to a clear delineation between the types of data that can be collected. In a business setting, the data collection process and methods are more formal and tend to yield better outcomes as a result. When assessing a new job offer, you collect data about the company’s growth, salary scale, etc. For example, if you want to move to a new city, you collect as much data as you can. In every aspect of our lives, we go through the process of data collection. As you can tell from the definition, it’s not a process that’s only for business. Analyze and draw conclusions from the dataĭata collection is the process of gathering and categorizing relevant information that can then be used to make decisions about specific situations.Implement your data collection strategy.Determine the goal for the data collection.